May 11,2016

On May 11, in the morning, a seminar features ‘Brand TM registration strategy & Internet+ era IPR protection’ was held in Shanghai by German Chamber of Commerce Shanghai Branch. President Mr. Lin Zhuping (林祝平), along with TM Registration Dept. Manager Mr. Lawyer Qian Min from Shanghai BOB Intellectual Property Service Ltd both delivered speeches respectively with the theme ‘Brand TM registration strategy’ and ‘Internet+ era IPR protection’ to the member enterprises of German Chamber of Commerce, which helps them understand the latest strategy and solution in the area of TM registration and anti-counterfeiting work.

President Mr. Lin, with his past 17-year practical experience focused on brand protection, shed light on risk of IPR infringement facing the enterprises from the perspective of in-depth business risk brought by fake products, evolution of fake products, and etc. In addition, drawing upon Champion companies’ classic model cases regarding O2O IPR protection, Mr. Lin also illustrated brand protection at Internet+ era.

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President  Mr. Lin Zhuping (林祝平)

Lawyer Mr. Qian, based upon his practical brand protection experiences, from the angle of brand protection, content, form as well as commodity classification of TM registration selection, TM retaining strategy and so on, provided professional tactics and strategies in terms of TM registration. What’s more, he also gave advice regarding risk control on enterprise TM management risk, measures as well as the standards.

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TM registration Dept. Manager: Mr. Lawyer Qian Min (钱旻)

Legal staff from about 40 membership enterprises of German Chamber of Commerce joined the seminar actively. During the Q&A session, the two speech givers answered questions and consultation, which receives good response.

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Participants interacts actively with the two deliverers at Q&A session

Founded in 2000, BOB Intellectual Property Service Ltd is constantly to focus on IP field and fundamentally possesses the capacity to provide our clients with one-stop IP services ranging from IP registration to IP protection. Against the background of Intellectual Property at the national strategy level as well as the implementation of the National Intellectual Property Strategy Outline, BOB will make continuous efforts to provide high-quality service to global clients, with the mission to respect and safeguard Intellectual wisdom, do our bit for the country construction and society advancement.